This is probably the longest running campaign I’ve ever been a part of. It started just after my wife, Denise, and I got married in 1992. I had been in California for two years and wanted a way to punk my friends back in Boston. So, for our first Christmas together, we sent out a holiday card that showed us rollerblading our tree home. (Something we actually did by the way, because I was driving a, um, Miata. Trust me, it was super cool back then. Super.)
As we got older, life graciously provided us with a number of props: A new house, two children, a cat, a dog and a fake nanny to name a few. Sometimes these accessories worked. Sometimes they didn’t. Sometimes they needed to use the litter box in the middle of the shoot. Regardless, there have always been plenty of stories that went along with the shooting of the annual Christmas card. Most of which involve one or both boys misbehaving, my wife getting frustrated to the point of tears and all of us riding home in silence. Typically, to some song on the car radio like “We are Family” that accentuated what a disappointment we are as a family unit.